Privacy Policy
Privacy Policy
Last updated: 5 August 2025
Introduction
This privacy notice explains how we collect, use, and protect your personal data when you use our website, purchase products, sign up to our communications, or take part in promotions.
By using our website, you confirm that you are over 13 years of age.
Really Simple Ideas Limited (trading as SnoozeShade) is the data controller and responsible for your personal data (referred to as "we", "us" or "our").
Contact Details
Legal entity: Really Simple Ideas Limited
Email: gdpr@snoozeshade.com
Postal address: 20-22 Wenlock Road, London N1 7GU (please do not send product returns or correspondence here – contact us for the appropriate address).
If you have concerns about how we handle your data, you have the right to contact the UK Information Commissioner’s Office (ICO) via www.ico.org.uk. However, we would appreciate the opportunity to resolve any concerns first – please get in touch with us directly.
What Data We Collect
Personal data means any information that can identify you as an individual. We may collect and process the following types of data:
- Identity Data – name, title, date of birth
- Contact Data – billing address, delivery address, email address, phone number
- Financial Data – payment details (processed securely via payment providers)
- Transaction Data – details about your orders and purchases
- Technical Data – IP address, browser type, time zone settings, operating system
- Profile Data – account information, preferences, reviews
- Usage Data – how you interact with our website
- Marketing and Communications Data – preferences and communication history
We may also collect Aggregated Data for statistical purposes, which cannot identify you and is not considered personal data.
How We Collect Your Data
We collect data via the following methods:
- Direct interactions – when you place an order, contact us, or sign up to receive communications
- Automated technologies – through cookies and similar tools on our website
- Third-party platforms – when you place an order or interact with us via third-party platforms, we may receive your contact or order information necessary to fulfil the contract
How We Use Your Data
We use your personal data only when permitted by law, such as:
- To perform a contract with you (e.g. fulfil your order)
- To comply with legal obligations
- Where it is necessary for our legitimate interests and your rights do not override those interests
- With your consent for marketing communications
Purposes for Processing
Examples include:
- Processing and delivering your orders
- Managing payments and returns
- Handling customer service queries and warranty claims
- Sending service-related messages (e.g. order updates)
- Sending marketing communications if you have opted in
- Improving our website and customer experience
Marketing and Communication Preferences
You can manage your preferences or unsubscribe at any time. Messages sent through our secure customer service system always include an opt-out. Where you request help after unsubscribing, we may temporarily lift your opt-out to respond, then reinstate it immediately after resolution.
Data Security
We take security seriously and use appropriate technical and organisational measures to protect your data. These include encryption, two-factor authentication, secure cloud storage, and limiting access to authorised personnel only.
Data Retention
We retain your personal data only as long as necessary to fulfil the purposes it was collected for, including legal, accounting, or reporting requirements. By law, we keep basic customer information for at least six years after you stop being a customer.
Your Rights
You have the right to:
- Request access to your personal data
- Request correction or deletion
- Object to processing
- Request restriction of processing
- Request data portability
- Withdraw consent at any time
To exercise your rights, email us at gdpr@snoozeshade.com. We may need to verify your identity before proceeding.
Cookies
Our website uses cookies to ensure functionality, improve performance, and support marketing. You can control cookie settings in your browser. Please see our Cookie Policy for more details.
International Transfers
Some of our service providers may store or process data outside the UK. In such cases, we ensure that appropriate safeguards are in place, such as UK-approved Standard Contractual Clauses or adequacy decisions.
Automated Decision-Making
We do not use your personal data to make automated decisions or carry out profiling that would have legal or significant effects.
Third-Party Links
Our website may include links to third-party websites. Clicking those links may allow third parties to collect data. We do not control these sites and recommend reviewing their privacy policies.
Policy Updates
We may update this policy from time to time to reflect changes in law, technology, or our practices. The current version will always be posted on this page with the latest revision date.